Orange Money, MTN Money, NotchPay: which online payments?
Two operators cover most of the Cameroonian market. The real question is not which ones to integrate, but how to avoid maintaining two.
Online payments in Cameroon are not decided the way they are in Europe. Two operators concentrate most of the market, and card payments cover only part of the population.
The two operators to support first
Cameroon has two dominant operators: Orange Money and MTN Mobile Money. That is the particularity of this market. A store that accepts only cards excludes a large share of the population; a store that accepts only one mobile operator excludes the other half of the country. Neither integration is optional.
An aggregator beats two integrations
Each direct integration has its own SDK, its own lifecycle and its own failure modes. An aggregator puts them behind a single interface. The most widespread in Cameroon is NotchPay, which brings Orange Money, MTN Money and card payments together in one integration. Monetbil and PayDunya are established alternatives, the latter being pan-African.
The decision comes down to three things:
- coverage: both operators and cards should be included;
- settlement delay and per-transaction fees;
- stability of the service and whether support is reachable.
What mobile money changes in your funnel
Mobile payment is not card payment on a phone: the customer approves on their device and then often closes the tab. The direct consequence is that your confirmation page has to be explicit about what happens next, and the customer must be able to resume their basket. A store that loses the order between the click and the approval loses real money.
Cost and timelines
A simple store of 20 to 50 products with MTN Mobile Money payment starts around 300,000 FCFA. As soon as you need stock management, an admin dashboard and several payment methods, you easily pass 600,000 to 800,000 FCFA. The most complete projects sit between 500,000 and 1,800,000 FCFA, over 4 to 8 weeks of development.
Three traps to avoid
- Testing in production. A real mobile-money transaction costs money. Set up a test environment and a refund procedure before launch.
- Confusing a catalogue with a store. A WhatsApp catalogue processes no payment: it generates requests to handle by hand. Useful for validating demand, but not a substitute for a store.
- Ignoring reconciliation. Every payment must be matched to an order. Without that, you do not know what was actually collected.
The order that works
A WhatsApp catalogue to validate demand, then a store with mobile-money payment to convert and retain. In a market where people pay with their phone, the website has to close the sale where it is decided, not send the customer off to make a phone call.